Narrow search
Showing 1 - 10 of 30
Cover Image
Exploring wine knowledge, aesthetics and ephemerality : clustering consumers
Hall, Daniel - In: International journal of wine business research : IJWBR 28 (2016) 2, pp. 134-153
Persistent link: https://www.econbiz.de/10011590141
Cover Image
Using an aesthetics and ontology framework to investigate consumers' attitudes toward luxury wine brands as a product category : evidence from two countries
Stiehler, Beate E.; Caruana, Albert; Vella, Joseph - In: International journal of wine business research : IJWBR 28 (2016) 2, pp. 154-169
Persistent link: https://www.econbiz.de/10011590147
Cover Image
2013 AMS Conference - wine marketing track
Babin, Barry J. (contributor) - Academy of Marketing Science - 2012
Persistent link: https://www.econbiz.de/10010421925
Cover Image
Buying a product for an anticipated consumption situation : observation of high- and low-involved wine buyers in a retail store
Hirche, Martin; Bruwer, Johan - In: International journal of wine business research : IJWBR 26 (2014) 4, pp. 295-318
Persistent link: https://www.econbiz.de/10010462622
Cover Image
The entrepreneurial influence on winery market performance : a mediation perspective
Li, Huanmei; O'Connor, Allan - In: International journal of wine business research : IJWBR 29 (2017) 2, pp. 210-232
Persistent link: https://www.econbiz.de/10011750880
Cover Image
The relationship between involvement, destination emotions and place attachment in the Porto wine cellars
Santos, Vasco; Ramos, Paulo; Almeida, Nuno - In: International journal of wine business research : IJWBR 29 (2017) 4, pp. 401-415
Persistent link: https://www.econbiz.de/10011814604
Cover Image
The dimensions of authenticity in terroir products
Spielmann, Nathalie; Charters, Stephen - In: International journal of wine business research : IJWBR 25 (2013) 4, pp. 310-324
Persistent link: https://www.econbiz.de/10010227977
Cover Image
A fine wine instrument : an alternative for segmenting the Australian wine market
Johnson, Trent E.; Bastian, Susan E. P. - In: International journal of wine business research : IJWBR 27 (2015) 3, pp. 182-202
Persistent link: https://www.econbiz.de/10011477402
Cover Image
Business dynamics of on-premise wine trade: cases from South Korea
Hwang, Jeeah; Kunc, Martin - In: International journal of wine business research : IJWBR 27 (2015) 3, pp. 239-254
Persistent link: https://www.econbiz.de/10011477520
Cover Image
Strategic winery reputation management : exploring German wine guides
Dressler, Marc - In: International journal of wine business research : IJWBR 28 (2016) 1, pp. 4-21
Persistent link: https://www.econbiz.de/10011562723