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~isPartOf:"International journal on media management : JMM"
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Disruptive marketing communication for customer engagement. the new frontiers of mobile instant messaging
Marino, Vittoria
;
Lo Presti, Letizia
- In:
International journal on media management : JMM
21
(
2019
)
1
,
pp. 3-23
Persistent link: https://www.econbiz.de/10012201718
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