//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International marketing review"
~person:"Dens, Nathalie"
~subject:"Internationales Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Markenimage - Konzeptualisieru...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Internationales Marketing
Brand image
1
Brand management
1
Cluster analysis
1
Clusteranalyse
1
Conjoint analysis
1
Conjoint-Analyse
1
Consumer behaviour
1
Global and local consumer culture positioning
1
Globalisierung
1
Globalization
1
International marketing
1
Konsumentenverhalten
1
Markenführung
1
Markenimage
1
Perceived brand globalness
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Dens, Nathalie
Magnusson, Peter
2
Westjohn, Stanford A.
2
Zdravkovic, Srdan
2
Ang, Tyson
1
Balabanis, George
1
Bardhi, Fleura
1
Bartsch, Fabian
1
Behl, Abhishek
1
Belk, Russell W.
1
Bengtsson, Anders
1
Bhattacharjee, Debashree Roy
1
Brecic, Ružica
1
Chu, Kyounghee
1
Chuang, Cheng-Min
1
Cleveland, Mark
1
De Meulenaer, Sarah
1
Del Giudice, Manlio
1
Diamantopoulos, Adamantios
1
Filipovic, Jelena
1
Garrett, Tony C.
1
Gorton, Matthew
1
Gregory, Gary
1
Guzman, Francisco
1
Han, C. M.
1
He, Jiaxun
1
Herz, Marc
1
Hildebrand, Christian
1
Hong, Ruiyang
1
Hu, Zuohao
1
Japutra, Arnold
1
Kim, Kyung Ae
1
Koschate-Fischer, Nicole
1
Krüger, Tinka
1
Kuanr, Abhisek
1
Le Dang Lang
1
Lee, Sung-kyu
1
Lieven, Theo
1
Lin, Chih-Pin
1
Majid, Kashef A.
1
more ...
less ...
Published in...
All
International marketing review
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->