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The role of the customer in the development process
Sandén, Bodil; Gustafsson, Anders; Witell, Lars - In: Involving customers in new service development, (pp. 33-56). 2006
Persistent link: https://www.econbiz.de/10003593196
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New service development : learning from and with customers
Sandén, Bodil; Matthing, Jonas; Edvardsson, Bo - In: Involving customers in new service development, (pp. 99-126). 2006
Persistent link: https://www.econbiz.de/10003593206
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Customer and supplier involvement in new service development
Hull, Frank M.; Edvardsson, Bo; Storey, Chris - In: Involving customers in new service development, (pp. 281-312). 2006
Persistent link: https://www.econbiz.de/10003593827