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Persistent link: https://www.econbiz.de/10008533297
This study examined the impacts of four promotional tactics—features, displays, features and display together, and temporary price reductions—in context of a conditional demand system for 12 beverages. The Rotterdam model with promotion effects specified through the...
Persistent link: https://www.econbiz.de/10008543671
Import demand equations are estimated in order to identify the own-, cross-price, and volume elasticities that can be used to determine the best marketing strategy to increase U.S. orange juice gallons in the Canadian import market. This study uses the firm’s version of production...
Persistent link: https://www.econbiz.de/10008530599
Data from the U.S. Department of Agriculture’s 1994-96 and 1998 Continuing Survey of Food Intakes by Individuals (CSFII) are used to describe pork consumption patterns as well as to estimate a censored demand system for pork cuts. The descriptive analysis fills the void about basic...
Persistent link: https://www.econbiz.de/10008519351