Kuusela, Hannu; Koivumäki, Siiri; Yrjölä, Mika - In: Journal of Business Strategy 41 (2019) 3, pp. 57-65
Purpose: The purpose of this paper is to analyze the use of intuition in successful merger and acquisition (M&A) decisions. M&As are strategic decisions that can create growth, open up new markets and strengthen the company’s position and competence portfolio. Strategic decisions involve, by...