Showing 1 - 5 of 5
Purpose – To identify ways for business managers to reduce consumer complicity with counterfeit products by better aligning their actions with consumer beliefs of complicity. Design/methodology/approach – A mall intercept methodology was used to interview 54 US and 48 Brazilian business...
Persistent link: https://www.econbiz.de/10014845299
Purpose The purpose of this paper is to demonstrate the efficacy of messages in anti-counterfeiting campaigns that use a fear of legal prosecution, role models, peer pressure, linkages to organized crime and education. Design/methodology/approach A web survey of consumer perceptions regarding...
Persistent link: https://www.econbiz.de/10014847221
Purpose – The effectiveness of HR programs developed to curb turnover of new professionals has rarely been subject to rigorous examination as to their success and applicability across cultures. To address this issue, we undertook a study in India to examine professional perceptions of the...
Persistent link: https://www.econbiz.de/10014845321
Purpose – The aim of this paper is to focus on reducing employee dissatisfaction and withdrawal in major, consultant designed, change programs by increasing intrinsic rewards. Design/methodology/approach – A survey of 585 employees and 31 team leaders involved in ten change programs across...
Persistent link: https://www.econbiz.de/10014845377
Personal management styles tend to heavily influence strategic decision making. The authors identify six management styles and describe how each style can influence a company's strategic planning.
Persistent link: https://www.econbiz.de/10014845662