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~isPartOf:"Journal of Consumer Behaviour"
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Ozuem, Wilson
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Journal of Consumer Behaviour
Journal of retailing and consumer services
7
Computer-mediated marketing strategies : social media and online brand communities
6
Journal of strategic marketing
5
Leveraging computer-mediated marketing environments
5
Qualitative market research : an international journal
5
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Psychology & Marketing
4
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
Premier reference source
3
Qualitative Market Research: An International Journal
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Arts marketing : an international journal ; AM
2
Contemporary case studies on fashion production, marketing and operations
2
European Journal of Marketing
2
European journal of marketing : EJM
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Gender economics ; Volume 1
2
International journal of retail and distribution management
2
Journal of advertising research
2
Journal of business research : JBR
2
Journal of fashion marketing and management
2
Journal of knowledge-based innovation in China
2
Marketing intelligence & planning
2
Piccola impresa : rivista internazionale di studi e ricerche
2
Psychology & marketing
2
Regional studies : official journal of the Regional Studies Association
2
Springer eBook Collection
2
Strategic labor relations management in modern organizations
2
Strategic marketing in fragile economic conditions
2
Advances in marketing, customer relationship management and e-services (AMCRMES) book series
1
Approaches to managing organizational diversity and innovation
1
Creative industries and entrepreneurship : paradigms in transition from a global perspective
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Employee Relations: The International Journal
1
Entrepreneurship and regional development : an international journal
1
Handbook of research on global business opportunities
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
1
International Journal of Retail & Distribution Management
1
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of information technology and management : IJITM
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Customers' social interactions and panic buying behavior : Insights from social media practices
Naeem, Muhammad
;
Ozuem, Wilson
- In:
Journal of Consumer Behaviour
20
(
2021
)
5
,
pp. 1191-1203
Persistent link: https://www.econbiz.de/10012535050
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2
Brand switching and consumer identification with brands in the smartphones industry
Appiah, Dominic
;
Ozuem, Wilson
;
Howell, Kerry E.
; …
- In:
Journal of Consumer Behaviour
18
(
2019
)
6
,
pp. 463-473
Persistent link: https://www.econbiz.de/10012188909
Saved in:
3
Developing UGC social brand engagement model : Insights from diverse consumers
Naeem, Muhammad
;
Ozuem, Wilson
- In:
Journal of Consumer Behaviour
20
(
2020
)
2
,
pp. 426-439
Persistent link: https://www.econbiz.de/10012406568
Saved in:
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