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Brand Choice Behavior as a Function of Information Load: Replication and Extension.
Jacoby, Jacob; Speller, Donald E; Berning, Carol A Kohn - In: Journal of Consumer Research 1 (1974) 1, pp. 33-42
Persistent link: https://www.econbiz.de/10005735591
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Consumer Use and Comprehension of Nutrition Information.
Jacoby, Jacob; Chestnut, Robert W; Silberman, William - In: Journal of Consumer Research 4 (1977) 2, pp. 119-28
Persistent link: https://www.econbiz.de/10005735701
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Constructive Criticism and Programmatic Research: Reply to Russo.
Jacoby, Jacob; Speller, Donald E; Berning, Carol A K - In: Journal of Consumer Research 2 (1975) 2, pp. 154-56
Persistent link: https://www.econbiz.de/10005735738
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The Comprehension/Miscomprehension of Print Communication: Selected Findings.
Jacoby, Jacob; Hoyer, Wayne D - In: Journal of Consumer Research 15 (1989) 4, pp. 434-43
Persistent link: https://www.econbiz.de/10005735761
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Preference, Search, and Choice: An Integrative Approach.
Sheluga, David A; Jaccard, James; Jacoby, Jacob - In: Journal of Consumer Research 6 (1979) 2, pp. 166-76
Persistent link: https://www.econbiz.de/10005738994
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A Varying-Parameter Averaging Model of On-Line Brand Evaluations.
Johar, Gita Venkataramani; Jedidi, Kamel; Jacoby, Jacob - In: Journal of Consumer Research 24 (1997) 2, pp. 232-47
Persistent link: https://www.econbiz.de/10005614072
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Time and Consumer Behavior: An Interdisciplinary Overview.
Jacoby, Jacob; Szybillo, George J; Berning, Carol Kohn - In: Journal of Consumer Research 2 (1976) 4, pp. 320-39
Persistent link: https://www.econbiz.de/10005614074
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Information Acquisition Behavior in Brand Choice Situations.
Jacoby, Jacob; Szybillo, Geroge J; Busato-Schach, Jacqueline - In: Journal of Consumer Research 3 (1977) 4, pp. 209-16
Persistent link: https://www.econbiz.de/10005614104
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Patterns of Information Acquisition in New Product Purchases.
Berning, Carol A Kohn; Jacoby, Jacob - In: Journal of Consumer Research 1 (1974) 2, pp. 18-22
Persistent link: https://www.econbiz.de/10005783241
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Perspectives on Information Overload.
Jacoby, Jacob - In: Journal of Consumer Research 10 (1984) 4, pp. 432-35
Persistent link: https://www.econbiz.de/10005834587