SWINNEY, JANE L.; RUNYAN, RODNEY C.; HUDDLESTON, PATRICIA - In: Journal of Developmental Entrepreneurship (JDE) 11 (2006) 02, pp. 99-115
Business performance results were collected from small business entrepreneurs in one Mid-western state operating in the retail and services industries. These industries account for more than 80 percent of female entrepreneurs' fields of operation. The pattern of reported firm performance between...