Cheung, Christy M.K.; Chan, Gloria W.W.; Limayem, Moez - In: Journal of Electronic Commerce in Organizations (JECO) 3 (2005) 4, pp. 1-19
Empirical research on online consumer theory has been examined under diverse contexts over the years. Although researchers from a variety of business disciplines have made significant progress over the past few years, the scope of these studies is rather broad, the studies appear relatively...