The marketing of agricultural commodities and food products has assumed an international dimension over the past two decades. Increased funding of export development programs by the federal government and commodity organizations suggest the need for improved understanding of U.S. export...

A demand model is developed to examine the impacts on orange juice prices resulting from elimination or reduction of the tariffs on orange juice imposed by the United States, European Union, and Japan. An empirical analysis suggests that elimination of the U.S. tariff by itself would decrease...

Advertising without supply control in the U.S. orange juice industry illustrates the import dimension of the free rider problem. Estimates of supply response to advertising are offered for "Florida-grown" orange juice, as well as for U.S. orange juice imports into both Florida and other U.S. ports.