Asghar, Awes; Asif, Ruba; Akhtar, Nadeem; Islam, Tahir - In: Journal of Hospitality and Tourism Insights 7 (2023) 5, pp. 2662-2683
Purpose Hotel servicescapes have been extensively examined in the literature; however, there has been less attention on green servicescapes that attract consumers to visit green hotels. This model explores the relationship among green servicescapes – green items, green surfaces, natural...