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Purpose This study aims to investigate the mediating role of attachment to social media influencer between authenticity and enjoyment and then travel intention while watching social media influencer video. Design/methodology/approach This study used the survey approach to collect responses from...
Persistent link: https://www.econbiz.de/10014874130
Purpose This paper aims to classify the sentiment of online tourism-hospitality reviews at an aspect level. A new aspect-oriented sentiment classification method is proposed based on a neural network model. Design/methodology/approach This study constructs an aspect-oriented sentiment...
Persistent link: https://www.econbiz.de/10014874104
Purpose Most previous studies have discussed the factors that drive the development of smart tourism or its benefits. Nevertheless, hindrances to smart tourism development have been largely ignored by previous studies. Hence, to bridge the aforementioned research gap, the present study...
Persistent link: https://www.econbiz.de/10014874327
Persistent link: https://www.econbiz.de/10014874346