Purpose – The purpose of this paper is to explore some of the forces which militate against building capacity for research in business and management that satisfies the double‐hurdle criteria of academic rigour and relevance to practice, despite strong pressures in favour of it....

Mapping techniques offer a problem‐solving faculty for individuals and groups; they help managers access and build on personal wisdom and work as an effective adjunct to such creativity techniques as brainstorming, force field analysis and lateral thinking, directing the creativity released...