Patzelt, Holger; Shepherd, Dean A. - In: Journal of Management Studies 45 (2008) 7, pp. 1217-1243
We draw on theories of persistence to develop a model of alliance managers' decisions towards persisting in underperforming alliances based on their concomitant consideration of the control and trust in those alliances. We test the model using experimental data based on 2,816 decisions nested...