Purpose: Product advantage is consistently identified as the most important product characteristic in explaining the adoption and success of a new product. In small- and medium-size enterprises (SMEs), in particular, improving new product performance is critical in supporting SME survival and...

Purpose – The purpose of this research paper is to present a modified framework for the waves of change of new product development of McGrath. Design/methodology/approach – A qualitative study of new product development (NPD) in four electronic firms (two small indigenous/two large...

Purpose – The importance of new product development to the survival and success of firms is well supported in the literature; however, few studies have investigated new product development in small to medium‐sized enterprises (SMEs). This study aims to examine the impact of product launch,...

Purpose – This paper seeks to contribute to entrepreneurship education research by exploring entrepreneurship students' views of plagiarism, and their ability to recognise and avoid plagiarism. Design/methodology/approach – The study is based on a questionnaire administered to 205...

Purpose – This paper aims to extend previous studies on new product development (NPD) performance by identifying the product advantage, new product performance and organisational performance indicators that are considered by small and medium-sized firms (SMEs) to be most relevant to their...