Purpose – The purpose of this paper is to attempt to develop a measure of competitive advantage by identifying a stipulative definition, composing an operational definition and constructing a measurement variable. Design/methodology/approach – The paper undertakes critical literature review,...

Purpose – Although competitive advantage is the cornerstone concept in strategic management it still remains a poorly defined and operationalized construct. The purpose of this paper is to revisit the concept of competitive advantage, to identify the problems that stem from its current...

Purpose: The purpose of this paper is to empirically investigate the relationship patterns between competitive advantage and superior performance. Design/methodology/approach: This study empirically investigates the aforementioned relationship patterns using a cross-sectional, self-administered...