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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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Journal of advertising : official publication of the American Academy of Advertising
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ARTICLES - Assessing the Quality Ranking of the Journal of Advertising, 1986-1997
Zinkhan, George M.
;
Leigh, Thomas W.
- In:
Journal of advertising : official publication of the …
28
(
1999
)
2
,
pp. 51-70
Persistent link: https://www.econbiz.de/10008120964
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