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A Dyad Model of Calling Behavi...
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Money talks ... to online opinion leaders : what motivates opinion leaders to make social-network referrals?
Shi, Mengze
;
Wojnicki, Andrea C.
- In:
Journal of advertising research
54
(
2014
)
1
,
pp. 81-91
Persistent link: https://www.econbiz.de/10010354582
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