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Journal of advertising research
Journal of Business & Industrial Marketing
60
The journal of business & industrial marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of advertising : the quarterly review of marketing communications
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Creating and managing superior customer value
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International business review : the official journal of the European International Business Academy
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Impact of positioning strategies on corporate performance
Blankson, Charles
;
Kalafatis, Stavros P.
;
Cheng, Julian …
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 106-122
Persistent link: https://www.econbiz.de/10003688989
Saved in:
2
Impact of Positioning Strategies on Corporate Performance
Blankson, Charles
;
Kalafatis, Stavros P.
;
Cheng, Julian …
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 106-122
Persistent link: https://www.econbiz.de/10008051945
Saved in:
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