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An apparel brand's channel strategy : the case of Oliver in Korea
Cho, Hyejeong; Lim, Yanghun; Ryu, Sungmin - In: Journal of business case studies 5 (2009) 6, pp. 13-22
Persistent link: https://www.econbiz.de/10003935520
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China market entry strategy of Paris Baguette
Ryu, Sungmin; Jang, Woojung; Cho, Hyejeong - In: Journal of business case studies 10 (2014) 2, pp. 155-164
Persistent link: https://www.econbiz.de/10010362154
Cover Image
An apparel brand's channel strategy : the case of Oliver in Korea
Cho, Hyejeong; Lim, Yanghun; Ryu, Sungmin - In: Journal of business case studies 5 (2009) 6, pp. 13-22
Persistent link: https://www.econbiz.de/10009885960