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~isPartOf:"Journal of business research : JBR"
~language:"und"
~person:"Schmalen, Helmut"
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Journal of business research : JBR
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Optimal price and advertising policy for new products
Schmalen, Helmut
- In:
Journal of business research : JBR
10
(
1982
)
1
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pp. 17-30
Persistent link: https://www.econbiz.de/10002783387
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