Narrow search
Showing 1 - 6 of 6
Cover Image
Moderators of the self-congruity effect on consumer decision-making: A meta-analysis
Aguirre-Rodriguez, Alexandra; Bosnjak, Michael; Sirgy, … - In: Journal of business research : JBR 65 (2012) 8, pp. 1179-1189
Persistent link: https://www.econbiz.de/10009979183
Cover Image
Moderators of the self-congruity effect on consumer decision-making : a meta-analysis
Aguirre-Rodriguez, Alexandra; Bošnjak, Michael; Sirgy, … - In: Journal of business research : JBR 65 (2012) 8, pp. 1179-1188
Persistent link: https://www.econbiz.de/10009562060
Cover Image
Am I welcome here? Exploring how ethnic consumers assess their place identity
Rosenbaum, Mark S.; Montoya, Detra Y. - In: Journal of business research : JBR 60 (2007) 3, pp. 206-214
Persistent link: https://www.econbiz.de/10007594704
Cover Image
Shared ethnicity effects on service encounters: A study across three U.S. subcultures
Montoya, Detra Y.; Briggs, Elten - In: Journal of business research : JBR 66 (2013) 3, pp. 314-320
Persistent link: https://www.econbiz.de/10010065591
Cover Image
Shared ethnicity effects on service encounters : a study across three US subcultures
Montoya, Detra Y.; Briggs, Elten - In: Journal of business research : JBR 66 (2013) 3, pp. 314-320
Persistent link: https://www.econbiz.de/10009720304
Cover Image
Am I welcome here? Exploring how ethnic consumers assess their place identity
Rosenbaum, Mark S.; Montoya, Detra Y. - In: Journal of business research : JBR 60 (2007) 3, pp. 206-214
Persistent link: https://www.econbiz.de/10003428819