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1
Dynamic pricing and reference price effects
Prakash, David
;
Spann, Martin
- In:
Journal of business research : JBR
152
(
2022
),
pp. 300-314
Persistent link: https://www.econbiz.de/10013493986
Saved in:
2
How do likes influence revenue? : a randomized controlled field experiment
Grahl, Jörn
;
Hinz, Oliver
;
Rothlauf, Franz
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014383037
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3
Exploring the pay-what-you-want payment motivation
Kunter, Marcus
- In:
Journal of business research : JBR
68
(
2015
)
11
,
pp. 2347-2357
Persistent link: https://www.econbiz.de/10011389389
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4
Influencing consumers to choose environment friendly offerings : evidence from field experiments
Kristensson, Per
;
Wästlund, Erik
;
Söderlund, Magnus
- In:
Journal of business research : JBR
76
(
2017
),
pp. 89-97
Persistent link: https://www.econbiz.de/10011712562
Saved in:
5
The role of status and leadership style in sales contests : a natural field experiment
Verbeke, Willem J. M. I.
;
Bagozzi, Richard P.
; …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4112-4120
Persistent link: https://www.econbiz.de/10011553934
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6
Risk aversion in prediction markets : a framed-field experiment
Boulu-Reshef, Béatrice
;
Comeig, Irene
;
Donze, Robert
; …
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5071-5075
Persistent link: https://www.econbiz.de/10011589141
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7
Blurring production-consumption boundaries : making my own luxury bag
Kim, Ha Youn
;
Kwon, Yoo Jin
- In:
Journal of business research : JBR
74
(
2017
),
pp. 120-125
Persistent link: https://www.econbiz.de/10011675431
Saved in:
8
A multi-method study of social ties and crowdfunding success : opening the black box to get the cash inside
Simon, Mark
;
Stanton, Steven J.
;
Townsend, Janell D.
; …
- In:
Journal of business research : JBR
104
(
2019
),
pp. 206-214
Persistent link: https://www.econbiz.de/10012104966
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9
What factors moderate the effect of assortment reduction on store switching? : insights and implications for grocery brands
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of business research : JBR
133
(
2021
),
pp. 98-115
Persistent link: https://www.econbiz.de/10012590174
Saved in:
10
Running field experiments using Facebook split test
Orazi, Davide C.
;
Johnston, Allen C.
- In:
Journal of business research : JBR
118
(
2020
),
pp. 189-198
Persistent link: https://www.econbiz.de/10012288588
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