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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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ECONIS (ZBW)
2,596
USB Cologne (EcoSocSci)
1
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1
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1
The temperature of newness : how vision-temperature correspondence in advertising influences newness perception and product evaluation
Togawa, Taku
;
Ishii, Hiroaki
;
Park, Jaewoo
;
Roy, Rajat
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014294840
Saved in:
2
Experimental choice analysis
In:
Journal of business research : JBR
24
(
1992
)
2
,
pp. 89-189
Persistent link: https://www.econbiz.de/10001117883
Saved in:
3
Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute
decision
situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
Saved in:
4
The underlying mechanism of self-regulatory focus impact on compromise choice
Ryu, Gangseog
;
Suk, Kwanho
;
Yoon, Song-oh
;
Park, Jongchul
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2056-2063
Persistent link: https://www.econbiz.de/10010400156
Saved in:
5
The fluent online shopping experience
Mosteller, Jill
;
Donthu, Naveen
;
Eroglu, Sevgin
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2486-2493
Persistent link: https://www.econbiz.de/10010402745
Saved in:
6
When and why attribute sorting affects attribute weights in
decision
-making
Quaschning, Simon
;
Pandelaere, Mario
;
Vermeir, Iris
- In:
Journal of business research : JBR
67
(
2014
)
7
,
pp. 1530-1536
Persistent link: https://www.econbiz.de/10010379280
Saved in:
7
Measuring value levers : experimental and contingent approaches
Hernández, Penélope
;
Vila, José
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 775-778
Persistent link: https://www.econbiz.de/10010363331
Saved in:
8
Task facilitative tools, choice goals, and risk averseness : a process-view study of e-stores
Nath, Prithwiraj
;
McKechnie, Sally
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1572-1576
Persistent link: https://www.econbiz.de/10011450346
Saved in:
9
Purchase
decision
regret : negative consequences of the steadily increasing discount strategy
Gabler, Colin B.
;
Landers, V. Myles
;
Reynolds, Kristy E.
- In:
Journal of business research : JBR
76
(
2017
),
pp. 201-208
Persistent link: https://www.econbiz.de/10011713621
Saved in:
10
Buying gifts for multiple recipients : how culture affects whose desires are prioritized
Wu, Ruomeng
;
Steffel, Mary
;
Shavitt, Sharon
- In:
Journal of business research : JBR
132
(
2021
),
pp. 10-20
Persistent link: https://www.econbiz.de/10012581679
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