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The strategic advantage of mature-stage firms : digitalization and the diversification of professional sport into esports
Pizzo, Anthony D.; Kunkel, Thilo; Jones, Gareth J.; … - In: Journal of business research : JBR 139 (2022), pp. 257-266
Persistent link: https://www.econbiz.de/10013194422
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Predicting behavioral loyalty through corporate social responsibility : the mediating role of involvement and commitment
Inoue, Yuhei; Funk, Daniel C.; McDonald, Heath - In: Journal of business research : JBR 75 (2017), pp. 46-56
Persistent link: https://www.econbiz.de/10011699762
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Corporate growth strategies in an era of digitalization : a network analysis of the national basketball association's 2K league sponsors
Lopez, Colin; Pizzo, Anthony D.; Gupta, Keshav; … - In: Journal of business research : JBR 133 (2021), pp. 208-217
Persistent link: https://www.econbiz.de/10012590288
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Psychosocial resources linking consumer identification and social well-being : integrating the social identity approach with transformative service research
Inoue, Yuhei; Sato, Mikihiro; Swanson, Steve; Lock, Daniel - In: Journal of business research : JBR 195 (2025), pp. 1-13
Persistent link: https://www.econbiz.de/10015432349
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Building trust through a personal touch : consumer response to service failure and recovery of home-sharing
Lu, Lu; Cai, Ruiying; King, Ceridwyn - In: Journal of business research : JBR 117 (2020), pp. 99-111
Persistent link: https://www.econbiz.de/10012285524
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Reimagining attraction and retention of hospitality management talent : a multilevel identity perspective
King, Ceridwyn; Madera, Juan M.; Lee, Lindsey; Murillo, … - In: Journal of business research : JBR 136 (2021), pp. 251-262
Persistent link: https://www.econbiz.de/10012663295
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Sport publicity: Commitment's moderation of message effects
Funk, Daniel C.; Pritchard, Mark P. - In: Journal of business research : JBR 59 (2006) 5, pp. 613-621
Persistent link: https://www.econbiz.de/10006713202