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Using attribution theory to explain tourists' attachments to place-based brands
Orth, Ulrich R.; Stöckl, Albert; Veale, Roberta; … - In: Journal of business research : JBR 65 (2012) 9, pp. 1321-1328
Persistent link: https://www.econbiz.de/10009979229
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Reducing the distance between thinkers and doers in the entrepreneurial discovery process : an exploratory study
Santini, Cristina; Marinelli, Elisabetta; Boden, Mark; … - In: Journal of business research : JBR 69 (2016) 5, pp. 1840-1844
Persistent link: https://www.econbiz.de/10011451035
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Using attribution theory to explain tourists' attachments to place-based brands
Orth, Ulrich R.; Stöckl, Albert; Veale, Roberta; … - In: Journal of business research : JBR 65 (2012) 9, pp. 1321-1327
Persistent link: https://www.econbiz.de/10009562025