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Sharing economy platforms : an equity theory perspective on reciprocity and commitment
Davlembayeva, Dinara; Papagiannidis, Savvas; Alamanos, … - In: Journal of business research : JBR 127 (2021), pp. 151-166
Persistent link: https://www.econbiz.de/10012494361
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"Paying it forward : the reciprocal effect of superior service on charity at checkout"
Obeng, Efua; Nakhata, Chinintorn; Kuo, Hsiao-Ching - In: Journal of business research : JBR 98 (2019), pp. 250-260
Persistent link: https://www.econbiz.de/10012007238
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Always trust in old friends? : effects of reciprocity in bilateral asset specificity on trust in international B2B partnerships
Liu, Yen-Hung Steven; Deligonul, Seyda; Cavusgil, Erin; … - In: Journal of business research : JBR 90 (2018), pp. 171-185
Persistent link: https://www.econbiz.de/10011882015
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Trust me, trust me not : a nuanced view of influencer marketing on social media
Kim, Do Yuon; Kim, Hye-yŏng - In: Journal of business research : JBR 134 (2021), pp. 223-232
Persistent link: https://www.econbiz.de/10012643742
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Individual differences and moral disengagement in Pay-what-you-want pricing
Narwal, Preeti; Rai, Shivam - In: Journal of business research : JBR 149 (2022), pp. 528-547
Persistent link: https://www.econbiz.de/10013325641
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Reciprocity within major retail purchase channels and their effects on overall, offline and online loyalty
Swoboda, Bernhard; Winters, Amelie - In: Journal of business research : JBR 125 (2021), pp. 279-294
Persistent link: https://www.econbiz.de/10012494066
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Uncertainty, status-based homophily, versatility, repeat exchange and social exchange in the container shipping industry
Nowińska, Agnieszka; Schramm, Hans-Joachim - In: Journal of business research : JBR 128 (2021), pp. 524-536
Persistent link: https://www.econbiz.de/10012494480
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Perceived organizational politics and employee voice : a resource perspective
Zhou, Yanzhe; Sun, Jian-Min - In: Journal of business research : JBR 186 (2025), pp. 1-12
Persistent link: https://www.econbiz.de/10015154431
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Should I stay or should I go? : the influence of managerial self-interest on foreign exit decisions
Tan, Qun; Sousa, Carlos M. P. - In: Journal of business research : JBR 168 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014434818
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A meta-analytic investigation into the pay-it-forward phenomenon : the roles of individualism-collectivism and social distance
Ma, Han; Velasco, Franklin; Janakiraman, Narayanan; … - In: Journal of business research : JBR 183 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10015135927