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Artificial intelligence-driven music biometrics influencing customers' retail buying behavior
Rodgers, Waymond; Yeung, Fannie; Odindo, Christopher; … - In: Journal of business research : JBR 126 (2021), pp. 401-414
Persistent link: https://www.econbiz.de/10012494275
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Overcoming financial planners' cognitive biases through digitalization : a qualitative study
Athota, Vidya Sagar; Pereira, Vijay; Hasan, Zahid; Vaz, … - In: Journal of business research : JBR 154 (2023), pp. 1-20
Persistent link: https://www.econbiz.de/10013468650
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Cognitive analytics enabled responsible artificial intelligence for business model innovation : a multilayer perceptron neural networks estimation
Kanungo, Rama Prasad; Liu, Rui; Gupta, Suraksha - In: Journal of business research : JBR 182 (2024), pp. 1-21
Persistent link: https://www.econbiz.de/10015132991
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'Smart' choice? : evaluating AI-Based mobile decision bots for in-store decision-making
Chattaraman, Veena; Kwon, Wi-Suk; Ross, Kassandra; … - In: Journal of business research : JBR 183 (2024), pp. 1-18
Persistent link: https://www.econbiz.de/10015135947
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Influence of human versus AI recommenders : the roles of product type and cognitive processes
Wien, Anders Hauge; Peluso, Alessandro M. - In: Journal of business research : JBR 137 (2021), pp. 13-27
Persistent link: https://www.econbiz.de/10012665691
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Why do people avoid and postpone the use of voice assistants for transactional purposes? : a perspective from decision avoidance theory
Malodia, Suresh; Kaur, Puneet; Ractham, Peter; … - In: Journal of business research : JBR 146 (2022), pp. 605-618
Persistent link: https://www.econbiz.de/10013271453
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Mechanisms of cognitive trust development in artificial intelligence among front line employees : an empirical examination from a developing economy
Shamim, Saqib; Yumei, Yang; Ul Zia, Najam; Khan, Zaheer; … - In: Journal of business research : JBR 167 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014383070
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The effects of brand prominence and narrative features on crowdfunding success for entrepreneurial aftermarket enterprises
Moradi, Masoud; Badrinarayanan, Vishag - In: Journal of business research : JBR 124 (2021), pp. 286-298
Persistent link: https://www.econbiz.de/10012493860
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Cognitive, affective, and behavioral consumer responses to augmented reality in e-commerce : a comparative study
Kowalczuk, Pascal; Siepmann, Carolin; Adler, Jost - In: Journal of business research : JBR 124 (2021), pp. 357-373
Persistent link: https://www.econbiz.de/10012493887
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Are you with us or against us? : the role of threat and anger in sport sponsorship
Bee, Colleen; King, Jesse; Stornelli, Jason - In: Journal of business research : JBR 124 (2021), pp. 698-707
Persistent link: https://www.econbiz.de/10012494004