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The roles played by interorganizational contracts and justice in marketing channel relationships
Brown, James R.; Cobb, Anthony T.; Lusch, Robert F. - In: Journal of business research : JBR 59 (2006) 2, pp. 166-175
Persistent link: https://www.econbiz.de/10006713665
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The competitive structure of restaurant retailing : the impact of hedonic-utilitarian patronage motives
Brown, James R. - In: Journal of business research : JBR 107 (2020), pp. 233-244
Persistent link: https://www.econbiz.de/10012156751
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Market orientation, competitive advantage, and performance : a demand-based perspective
Zhou, Kevin Zheng; Brown, James R.; Dev, Chekitan S. - In: Journal of business research : JBR 62 (2009) 11, pp. 1063-1070
Persistent link: https://www.econbiz.de/10003896914
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Market orientation, competitive advantage, and performance: A demand-based perspective
Zhou, Kevin Zheng; Brown, James R.; Dev, Chekitan S. - In: Journal of business research : JBR 62 (2009) 11, pp. 1063-1070
Persistent link: https://www.econbiz.de/10008309038
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Market orientation, competitive advantage, and performance: A demand-based perspective
Zhou, Kevin Zheng; Brown, James R.; Dev, Chekitan S. - In: Journal of business research : JBR 62 (2009) 11, pp. 1063-1071
Persistent link: https://www.econbiz.de/10008882128
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Similarities between conflict and cooperation in the marketing channel
Ross, Robert H.; Lusch, Robert F. - In: Journal of business research : JBR 10 (1982) 2, pp. 237-250
Persistent link: https://www.econbiz.de/10002727950
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Employees as Customers: The Role of Social Controls and Employee Socialization in Developing Patronage
Lusch, Robert F.; Boyt, Thomas; Schuler, Drue - In: Journal of business research : JBR 35 (1996) 3, pp. 179-188
Persistent link: https://www.econbiz.de/10006738139
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A preliminary test of Hunt's General Theory of Competition: using artificial adaptive agents to study complex and ill-defined environments
Tay, Nicholas S.P.; Lusch, Robert F. - In: Journal of business research : JBR 58 (2005) 9, pp. 1155-1168
Persistent link: https://www.econbiz.de/10006713794
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Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.; Vargo, Stephen L.; Gustafsson, Anders - In: Journal of business research : JBR 69 (2016) 8, pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855