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The role of social influence on adoption of high tech innovations: The moderating effect of public-private consumption
Kulviwat, Songpol; Bruner, Gordon C.; Al-Shuridah, Obaid - In: Journal of business research : JBR 62 (2009) 7, pp. 706-712
Persistent link: https://www.econbiz.de/10008248297
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The role of social influence on adoption of high tech innovations: The moderating effect of public/private consumption
Kulviwat, Songpol; Bruner, Gordon C.; Al-Shuridah, Obaid - In: Journal of business research : JBR 62 (2009) 7, pp. 706-713
Persistent link: https://www.econbiz.de/10008898880
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The role of social influence on adoption of high tech innovations : the moderating effect of public/private partnership
Kulviwat, Songpol; Bruner, Gordon C.; Al-Shuridah, Obaid - In: Journal of business research : JBR 62 (2009) 7, pp. 706-712
Persistent link: https://www.econbiz.de/10003862023