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Customer value
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Betriebliche Wertschöpfung
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Value creation
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customer value
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value creation
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Journal of creating value
Journal of business research : JBR
113
Industrial marketing management : the international journal for industrial and high-tech firms
105
Journal of retailing and consumer services
74
International journal of hospitality management
40
The journal of business & industrial marketing
36
The service industries journal
36
SpringerLink / Bücher
35
Journal of the Academy of Marketing Science
30
The journal of services marketing
29
Journal of marketing
28
Marketing theory
26
Journal of strategic marketing
23
Creating and managing superior customer value
22
International journal of contemporary hospitality management
22
Journal of marketing management : MM
21
Journal of revenue and pricing management
20
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
19
Journal of service research : JSR
18
Marketing science
18
The journal of product & brand management
18
Gabler Edition Wissenschaft
16
Service business
16
Handbook of research on customer equity in marketing
15
Journal of hospitality and tourism insights
15
Journal of marketing analytics : JMA
15
Journal of marketing research : JMR
15
Journal of service management
15
Tourism management : research, policies, practice
15
Business horizons
14
Cogent business & management
14
Journal of travel and tourism marketing
14
Technological forecasting & social change : an international journal
14
European journal of marketing : EJM
13
Innovation in pricing : contemporary theories and best practices
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Harvard business review : HBR
12
IMF Working Papers
12
International journal of electronic customer relationship management : IJECRM
12
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ECONIS (ZBW)
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1
How Royal Caribbean navigates stormy seas : a customer value analysis
Weinstein, Art
;
Bishard, Autumn
;
Flack, Rebecca
; …
- In:
Journal of creating value
8
(
2022
)
1
,
pp. 71-83
Persistent link: https://www.econbiz.de/10014581000
Saved in:
2
Understanding segment-specific key drivers to guide strategy : the impact of value on key drivers of relative satisfaction
Perkins-Munn, Tiffany
;
Evans, Heather
;
Buoye, Alexander
; …
- In:
Journal of creating value
8
(
2022
)
2
,
pp. 284-305
Persistent link: https://www.econbiz.de/10014581509
Saved in:
3
Customer journey value : a conceptual framework
Hollebeek, Linda D.
;
Urbonavicius, Sigitas
;
Valdimar …
- In:
Journal of creating value
9
(
2023
)
1
,
pp. 8-26
Persistent link: https://www.econbiz.de/10014581523
Saved in:
4
Defining and measuring customer value : some reflections and new perspectives
Gallarza, Martina G.
;
Sánchez-Fernández, Raquel
- In:
Journal of creating value
9
(
2023
)
1
,
pp. 27-45
Persistent link: https://www.econbiz.de/10014581524
Saved in:
5
Assessing the impact of perceived corporate social responsibility activities on customer value : examining the role of brand attitude and customer-company identification
Sharma, Divya
;
Kumar, Rakesh
- In:
Journal of creating value
11
(
2025
)
1
,
pp. 22-40
Persistent link: https://www.econbiz.de/10015412816
Saved in:
6
Value creation through communication and co-creation : the key retailers' perspective
Trabelsi, Rym EL Amri
- In:
Journal of creating value
10
(
2024
)
2
,
pp. 286-304
Persistent link: https://www.econbiz.de/10015163360
Saved in:
7
Creating superior customer value in the now economy
Weinstein, Art
- In:
Journal of creating value
6
(
2020
)
1
,
pp. 20-33
Persistent link: https://www.econbiz.de/10014580390
Saved in:
8
What is customer value and how can you create it?
Mahajan, Gautam
- In:
Journal of creating value
6
(
2020
)
1
,
pp. 119-121
Persistent link: https://www.econbiz.de/10014580439
Saved in:
9
Hospitable non-verbal staff behaviour as a means to create value to customers
Pijls, R.
;
Groen, B. H.
;
Termaat, W. A.
- In:
Journal of creating value
7
(
2021
)
1
,
pp. 60-73
Persistent link: https://www.econbiz.de/10014580938
Saved in:
10
Consumer value preferences in healthcare : insights for value-centred management
Saxena, Sumit
;
Amritesh
;
Misra, Subhas Chandra
- In:
Journal of creating value
7
(
2021
)
2
,
pp. 219-231
Persistent link: https://www.econbiz.de/10014580982
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