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~isPartOf:"Journal of current issues and research in advertising"
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Journal of current issues and research in advertising
Working paper series in economics and finance
257
SSE EFI working paper series in economics and finance
171
Journal of advertising : official publication of the American Academy of Advertising
16
Journal of advertising research
15
International journal of advertising : the quarterly review of marketing communications
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Journal of current issues and research in advertising : JCIRA
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European journal of marketing : EJM
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European Journal of Marketing
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Journal of marketing communications
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Microbased time series analysis
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Psychology & marketing
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Studies in international economics and geography
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Research report
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Township enterprises in Sichuan and Zhejiang
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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EAA Series
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Effects of industrial investments in developing countries
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International journal of advertising : the review of marketing communications
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Journal of Consumer Marketing
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Journal of Product & Brand Management
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Scandinavian Journal of Management
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Scandinavian journal of management
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The journal of product innovation management : an international publication of the Product Development & Management Association
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It's time for TGA : truly good advertising
Dahlén, Micael
- In:
Journal of current issues and research in advertising
42
(
2021
)
2
,
pp. 123-131
Persistent link: https://www.econbiz.de/10012582503
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