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~isPartOf:"Journal of current issues and research in advertising : JCIRA"
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Journal of current issues and research in advertising : JCIRA
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The Effects of Media-Source Cues in Ad Recall Tests
Kent, Robert J.
- In:
Journal of current issues and research in advertising : …
24
(
2002
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10008119119
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