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Journal of customer behaviour
Industrial marketing management : the international journal for industrial and high-tech firms
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Business to Business Marketing: Relationships, networks and strategies by Nick Ellis
Zolkiewski, Judy
- In:
Journal of customer behaviour
11
(
2012
)
4
,
pp. 371-372
Persistent link: https://www.econbiz.de/10010082436
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The delicate power balance in advertising agency-client relationships : partnership or battleground? : the case of the Greek advertising market
Zolkiewski, Judy
;
Burton, Jamie
;
Stratoudaki, Stella
- In:
Journal of customer behaviour
7
(
2008
)
4
,
pp. 315-332
Persistent link: https://www.econbiz.de/10003793488
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