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Country-of-origin effects of foreign investments in the People's Republic of China

Schroath, Frederick W. - In: Journal of international business studies : JIBS ; an … 24 (1993) 2, pp. 277-290

Persistent link: https://www.econbiz.de/10001143776

Exporting the open skies concept : the marketing impact on American air carriers

Toh, Rex S. - In: Journal of global marketing 2 (1988) 1, pp. 97-117

Persistent link: https://www.econbiz.de/10001098395

Process standardization across intra- and inter-cultural relationships

Griffith, David A.; Hu, Michael Y.; Ryans, John K. - In: Journal of international business studies : JIBS ; an … 31 (2000) 2, pp. 303-324

Theory suggests that culture may hinder the ability to effectively standardize the process of relationship development strategies across intra- and inter-cultural relationships. Construct relationship between trust, commitment, conflict and satisfaction in manufacturer-distributor relationships...

Persistent link: https://www.econbiz.de/10001492619

Consumer animosity and product choice : might price make a difference?

Cui, Annie Peng; Wajda, Theresa A.; Hu, Michael Y. - In: The journal of consumer marketing 29 (2012) 7, pp. 494-506

Persistent link: https://www.econbiz.de/10009681494

Consumer animosity and product choice: might price make a difference?

Cui, Annie Peng; Wajda, Theresa A.; Hu, Michael Y. - In: The journal of consumer marketing 29 (2012) 7, pp. 494-507

Persistent link: https://www.econbiz.de/10010036856

Internationalization and International Marketing Commitment: The Case of Small-Medium Korean Companies

Kwon, Yung-Chul; Hu, Michael Y. - In: Journal of global marketing 15 (2001) 1, pp. 57-66

Persistent link: https://www.econbiz.de/10006977942