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The Negro marketing dilemma : dominant marketing discourses in the US from the 1950s to the 1970s
Ibrahim, Yasmin - In: Journal of historical research in marketing 8 (2016) 4, pp. 545-563
Persistent link: https://www.econbiz.de/10011643960
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The fashion gap : the Cold War politics of American and Soviet fashion, 1945-1959
Amerian, Stephanie M. - In: Journal of historical research in marketing 8 (2016) 1, pp. 65-82
Persistent link: https://www.econbiz.de/10011535031
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Cold War consumption and the marketing of childhood in the Soviet Union and the United States, 1950-1960
Peacock, Margaret - In: Journal of historical research in marketing 8 (2016) 1, pp. 83-98
Persistent link: https://www.econbiz.de/10011535037
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Finanzkapital and consumers : how financialization shaped twentieth century marketing
Dholakia, Nikhilesh - In: Journal of historical research in marketing 4 (2012) 3, pp. 453-461
Persistent link: https://www.econbiz.de/10009621249
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From puffery to penalties : a historical analysis of US masked marketing public policy concerns
Petty, Ross D. - In: Journal of historical research in marketing 5 (2013) 1, pp. 10-26
Persistent link: https://www.econbiz.de/10009758525
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Advertising as discursive reflections of the political realm : Turkish-Cypriot advertisements between 1940-1974
Yalkin, Cagri; Kahveci, Hayriye; Uygur, Kubra - In: Journal of historical research in marketing 15 (2023) 1, pp. 25-51
Persistent link: https://www.econbiz.de/10014315013
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European sources for advertising and marketing history
Strickland, Jeannette - In: Journal of historical research in marketing 14 (2021) 2, pp. 213-259
Persistent link: https://www.econbiz.de/10013329668