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~isPartOf:"Journal of hospitality marketing & management"
~person:"Hanks, Lydia"
~person:"Jang, Soocheong"
~subject:"corporate social responsibility"
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THE SElKATSUSHA AND THE FIGHT...
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The impact of self-service technology and the presence of others on cause-related marketing programs in restaurants
Hanks, Lydia
;
Line, Nathaniel D.
;
Mattila, Anna S.
- In:
Journal of hospitality marketing & management
25
(
2016
)
5/6
,
pp. 547-562
Persistent link: https://www.econbiz.de/10011577824
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