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The dominant role of the US dollar as a global currency allows the Federal Reserve's monetary policy to significantly influence economic and financial dynamics in other countries through mechanisms such as exchange rates, interest rates, and capital flows. This paper examines how shifts in the...
Persistent link: https://www.econbiz.de/10015361711
With changing customer attitudes toward consumption and function homogenization, product appearance designs have an increasing influence on the purchase decision. Customer characteristics and emotional factors play an important role here. This study proposes a novel approach for modelling...
Persistent link: https://www.econbiz.de/10013206262