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~isPartOf:"Journal of marketing"
~isPartOf:"MPRA Paper"
~person:"Chang, Chun-Wei"
~subject:"Einzelhandel"
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Einzelhandel
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How physical stores enhance customer value : the importance of product inspection depth
Zhang, Jonathan Z.
;
Chang, Chun-Wei
;
Neslin, Scott A.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10013258823
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