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~isPartOf:"Journal of marketing"
~person:"Alavi, Sascha"
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Virtuelle Stimuli für Kundente...
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Beziehungsmarketing
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Relationship marketing
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Alavi, Sascha
Kumar, V.
10
Homburg, Christian
9
Palmatier, Robert W.
9
Fang, Eric
5
Wieseke, Jan
5
Grewal, Rajdeep
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Ruyter, Ko de
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Journal of marketing
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of personal selling & sales management : JPSSM
2
Journal of the Academy of Marketing Science
2
Academy of Management journal : AMJ
1
Journal of business research : JBR
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Journal of retailing
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Journal of service research : JSR
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ECONIS (ZBW)
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Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
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2
Willing to pay more, eager to pay less : the role of customer loyalty in price negotiations
Wieseke, Jan
;
Alavi, Sascha
;
Habel, Johannes
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 17-37
Persistent link: https://www.econbiz.de/10010463462
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