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~isPartOf:"Journal of marketing research : JMR"
~subject:"Forschung"
~subject:"Marktforschung"
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Innovation and R&D Activities...
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Forschung
Marktforschung
Innovation
30
Consumer behaviour
12
Konsumentenverhalten
12
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11
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10
Innovation management
6
Innovationsmanagement
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Bergkvist, Lars
1
Blattberg, Robert
1
Brakus, J. Joško
1
Chandon, Elise
1
Chatterjee, Rabikar
1
Chattopadhyay, Amitava
1
Claycamp, Henry J.
1
Czepiel, John A.
1
Darden, William R.
1
Ding, Min
1
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1
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1
Herzenstein, Michal
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1
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Liddy, Lucien E.
1
Morales, Andrea C.
1
Muthukrishnan, A. V.
1
Posavac, Steven S.
1
Puntoni, Stefano
1
Reynolds, Fred D.
1
Rossiter, John R.
1
Sengupta, Jaideep
1
Tavassoli, Nader T.
1
Venkatesh, R.
1
Wang, Tuo
1
Zhou, Rongrong
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Journal of marketing research : JMR
Research policy : policy, management and economic studies of science, technology and innovation
124
Working paper / National Bureau of Economic Research, Inc.
116
NBER working paper series
105
NBER Working Paper
89
Technological forecasting & social change : an international journal
47
Discussion paper / Centre for Economic Policy Research
39
SpringerLink / Bücher
37
Working paper
35
R & D management
34
Journal of business research : JBR
28
Studies on Russian economic development : the official journal of the Institute of Economic Forecasting, Russian Academy of Sciences
27
Critical perspectives on accounting : an international journal for social and organizational accountability
25
Industrial and corporate change
24
Edward Elgar E-Book Archive
22
Applied economics
20
The American economic review
20
The real life guide to accounting research : a behind the scenes view of using qualitative research methods
20
International journal of project management : the journal of The International Project Management Association
19
CESifo working papers
18
Discussion paper series / IZA
18
The journal of technology transfer
18
Economics of innovation and new technology
17
Organizational research methods : ORM
17
Working paper series / United Nations University, UNU-MERIT / United Nations University, UNU-MERIT
17
Ifo Schnelldienst
16
Performance and structures of the German science system ...
16
The journal of product innovation management : an international publication of the Product Development & Management Association
16
EUR
15
International journal of technology management : IJTM
15
Project management journal : PMJ
15
Studie zum deutschen Innovationssystem
15
Technology analysis & strategic management
15
Technovation : the international journal of technological innovation, entrepreneurship and technology management
15
Discussion paper
14
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of advertising : official publication of the American Academy of Advertising
14
Studien zum deutschen Innovationssystem
14
Journal of business economics : JBE
13
Europäische Hochschulschriften / 5
12
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ECONIS (ZBW)
15
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1
Adoption of new and really new products: the effects of self-regulation systems and risk salience
Herzenstein, Michal
;
Posavac, Steven S.
;
Brakus, J. Joško
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 251-260
Persistent link: https://www.econbiz.de/10003486916
Saved in:
2
The predictive validity of multiple-item versus single-item measures of the same constructs
Bergkvist, Lars
;
Rossiter, John R.
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 175-184
Persistent link: https://www.econbiz.de/10003486863
Saved in:
3
Reservation price as a range: an incentive-compatible measurement approach
Wang, Tuo
;
Venkatesh, R.
;
Chatterjee, Rabikar
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 200-213
Persistent link: https://www.econbiz.de/10003486892
Saved in:
4
An incentive-aligned mechanism for conjoint analysis
Ding, Min
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 214-223
Persistent link: https://www.econbiz.de/10003486905
Saved in:
5
The effect of measurement task transparency on preference construction and evaluations of personalized recommendations
Kramer, Thomas
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 224-233
Persistent link: https://www.econbiz.de/10003486908
Saved in:
6
Choice goal attainment and decision and consumption satisfaction
Heitmann, Mark
;
Lehmann, Donald R.
;
Herrmann, Andreas
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 234-250
Persistent link: https://www.econbiz.de/10003486914
Saved in:
7
Product contagion: changing consumer evaluations through physical contact with "disgusting" products
Morales, Andrea C.
;
Fitzsimons, Gavan J.
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 272-283
Persistent link: https://www.econbiz.de/10003486926
Saved in:
8
Social context and advertising memory
Puntoni, Stefano
;
Tavassoli, Nader T.
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 284-296
Persistent link: https://www.econbiz.de/10003486929
Saved in:
9
Understanding impulsive eaters' choice behaviors: the motivational influences of regulatory focus
Sengupta, Jaideep
;
Zhou, Rongrong
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 297-308
Persistent link: https://www.econbiz.de/10003486943
Saved in:
10
Transfer-appropriate processing, response fluency, and the mere measurement effect
Janiszewski, Chris A.
;
Chandon, Elise
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 309-323
Persistent link: https://www.econbiz.de/10003486948
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