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Price as an indicator of quality: implications for utility and demand functions
Ding, Min
;
Ross, William T.
;
Rao, Vithala R.
- In:
Journal of retailing
86
(
2010
)
1
,
pp. 69-84
Persistent link: https://www.econbiz.de/10003969347
Saved in:
2
The Role of Customer Factors in Multiple Store Patronage: A Cost–Benefit Approach
Ding, Min
;
Ross, William T.
;
Rao, Vithala R.
- In:
Journal of retailing
86
(
2010
)
1
,
pp. 37-51
Persistent link: https://www.econbiz.de/10008395726
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