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Channel selection and coordination in dual-channel supply chains
Cai, Gangshu - In: Journal of retailing 86 (2010) 1, pp. 22-36
Persistent link: https://www.econbiz.de/10003969342
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In-store referrals on the Internet
Cai, Gangshu; Chen, Ying-Ju - In: Journal of retailing 87 (2011) 4, pp. 563-578
Persistent link: https://www.econbiz.de/10009423182
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Competitive retailer strategies for new market research, entry and positioning decisions
Yang, Xiaodong; Cai, Gangshu; Chen, Ying-Ju; Yang, … - In: Journal of retailing 93 (2017) 2, pp. 172-186
Persistent link: https://www.econbiz.de/10011721774