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The dimensional stability of the standards used in the disconfirmation paradigm
Niedrich, Ronald W.; Kiryanova, Elena; Black, William C. - In: Journal of retailing 81 (2005) 1, pp. 49-58
Persistent link: https://www.econbiz.de/10006607427
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Variability of Brand Price Elasticities across Retail Stores: Ethnic, Income, and Brand Determinants
Mulhern, Francis J.; Williams, Jerome D.; Leone, Robert P. - In: Journal of retailing 74 (1998) 3, pp. 427
Persistent link: https://www.econbiz.de/10006627894
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Face Value: Its Impact on Coupon Redemption, Brand Sales, and Brand Profitability
Leone, Robert P.; Srinivasan, Srini S. - In: Journal of retailing 72 (1996) 3, pp. 273-290
Persistent link: https://www.econbiz.de/10006633155
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Variability of Brand Price Elasticities across Retail Stores: Ethnic, Income, and Brand Determinants
Mulhern, Francis J.; Williams, Jerome D.; Leone, Robert P. - In: Journal of retailing 19980, pp. 427
Persistent link: https://www.econbiz.de/10006640003