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Is a $ 200 Nordstrom gift card worth more or less than a $ 200 gap gift card? : the asymmetric valuations of luxury gift cards
Gunasti, Kunter; Baskin, Ernest - In: Journal of retailing 94 (2018) 4, pp. 380-392
Persistent link: https://www.econbiz.de/10011958218
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Commentary on “Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies”
Baumgartner, Hans; Weijters, Bert - In: Journal of retailing 88 (2012) 4, pp. 563-566
Persistent link: https://www.econbiz.de/10010050234
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Commentary on "Common method bias in marketing : causes, mechanisms, and procedural remedies"
Baumgartner, Hans; Weijters, Bert - In: Journal of retailing 88 (2012) 4, pp. 563-566
Persistent link: https://www.econbiz.de/10009719236