Narrow search
Showing 1 - 3 of 3
Cover Image
How storefront displays influence retail store image
Cornelius, Britta Elisabeth; Natter, Martin; Faure, Corinne - In: Journal of retailing and consumer services 17 (2010) 2, pp. 143-151
Persistent link: https://www.econbiz.de/10003956377
Cover Image
The impact of social media campaigns on the success of new product introductions
Baum, Daniela; Spann, Martin; Füller, Johann; … - In: Journal of retailing and consumer services 50 (2019), pp. 289-297
Persistent link: https://www.econbiz.de/10012114164
Cover Image
How observation of other shoppers increases the in-store use of mobile technology
Darvasi, Gábor; Spann, Martin; Zubcsek, Peter Pal - In: Journal of retailing and consumer services 77 (2024), pp. 1-10
Persistent link: https://www.econbiz.de/10014462365