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Role of downward versus upward social comparison in service recovery : testing a mediated moderation model with two empirical studies
Chen, Ke; Zhan, Wu; Sharma, Piyush - In: Journal of retailing and consumer services 75 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014372531
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Online anthropomorphism and consumers' privacy concern : moderating roles of need for interaction and social exclusion
Xie, Yi; Chen, Ke; Guo, Xiaoling - In: Journal of retailing and consumer services 55 (2020), pp. 1-16
Persistent link: https://www.econbiz.de/10012269049