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A model of consumer's retail atmosphere perceptions
Rayburn, Steven W.; Voss, Kevin E. - In: Journal of retailing and consumer services 20 (2013) 4, pp. 400-407
Persistent link: https://www.econbiz.de/10010121688
Cover Image
A model of consumer's retail atmosphere perceptions
Rayburn, Steven W.; Voss, Kevin E. - In: Journal of retailing and consumer services 20 (2013) 4, pp. 400-407
Persistent link: https://www.econbiz.de/10009755362
Cover Image
Consumer preference for national vs. private brands : the influence of brand engagement and self-concept threat
Liu, Richie L.; Sprott, David E.; Spangenberg, Eric R.; … - In: Journal of retailing and consumer services 41 (2018), pp. 90-100
Persistent link: https://www.econbiz.de/10011808544